News

At Ruschke und Partner, there’s always something going on. A new account, a new colleague, a new project. In this section you can find out what we’re up to at the moment, what drives us, and what we’re proud of. Short, sweet, and right to the point. Enjoy!

Communicating with precision: Account-Based Marketing for Dell Technologies

Dell Technologies is a well-established and successful force in the IT market – but staying at the top means reaching your target audiences with pinpoint accuracy. To engage customers even more effectively with relevant solutions, Dell Technologies has turned to Account-Based Marketing (ABM) and commissioned Ruschke und Partner to develop a tailored campaign.

ABM focuses on clearly defined target accounts and enables highly personalised communication with precisely tailored content. The result: greater relevance, stronger customer relationships, and maximum impact.

Brand energy made visible: a new visual identity for MY ENERGY.farm

MY ENERGY.farm guides its clients safely through the energy jungle with digitalized energy consulting. The Dresden-based start-up continues on its growth path. To support this journey with the right communication, we were commissioned to create a distinctive word-image mark and to further develop the corporate design.

The new logo ensures strong recognition while remaining clear and minimal. The refreshed look reflects the innovative consulting approach of MY ENERGY.farm – delivering powerful communication in the energy jungle.

Full focus on healthy living spaces: IVARIO joins as a new client

IVARIO is one of the leading providers of products and services that promote healthy living environments. The Hamburg-based company offers a wide range of tests – including those for mould, asbestos, and the nutrient or pollutant content of plant soils. Easy to use and backed by scientific expertise, IVARIO makes laboratory-grade testing accessible to everyone.

Just as smoothly as the tests can be carried out, the start of our collaboration has also gone – promising results are guaranteed.

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