News

At Ruschke und Partner, there’s always something going on. A new account, a new colleague, a new project. In this section you can find out what we’re up to at the moment, what drives us, and what we’re proud of. Short, sweet, and right to the point. Enjoy!

We've got the hang of it: new POS tool for Danone Waters

Volvic, the mineral water, has its source under the "Puy de Dôme" volcano in the French Auvergne - directly in one of the largest nature reserves in Europe. Impressive. To create direct impact at the POS, a smart POS solution was developed for Volvic.

We realized an easy-to-use format for kiosks and smaller beverage stores: a door sign that uses a rotating mechanism to indicate whether the store is open or closed with a simple twist. Production aspects were taken into account and we were once again able to demonstrate our expertise in the POS sector.

Bullseye for the DFB Journal: three prizes at the ICMA awards!

The DFB Journal – the magazine for DFB members and fans – was honored three times at the ICMA Awards (International Creative Media Award). The magazine stood out against 423 entries from 24 countries, receiving silver in the categories "Concept" and "Front Pages," as well as bronze in the category "Typography/Layout."

Ruschke and Partner supports the DFB with full-service corporate publishing, from planning to the realization of the printed edition and magazine app, where the DFB Journal can be experienced interactively. We are proud and congratulate on this achievement – to continued successful collaboration!

 

Fit for AI campaign launch: Dell Technologies supports clients on their journey into the world of AI business


Generative artificial intelligence will soon be an indispensable tool for every sector. It will be used for tasks such as optimizing business and innovation processes. Those who hesitate to adopt it will fall behind. Dell Technologies’ Fit for AI campaign is designed to help customers reap the full benefits of AI.

Ruschke und Partner was tasked with the entire development and realization of this multi-stage campaign. This included strategy, design, landing pages, direct mailings, useful AI content for B2B customers and more — in three languages. We use AI in our work in order to realize our full potential for our customers.