New: Kenwood Music Universe
![[Translate to Englisch:] Kenwood Music Universe](/fileadmin/_processed_/1/1/csm_Kenwood_klein_1e4986988a.jpg)
Ruschke und Partner developed the cross-media sales campaign „Kenwood Music Universe“ for Kenwood Germany. Upon purchasing selected Kenwood car entertainment products, consumers receive up to 100 songs from the latest charts for free. For this campaign, collaboration with the music portal ZeeZee is planned.
Ruschke und Partner will implement the overall concept for the integrated online and POS activities.